I am a photography student with the Open College of the Arts. At the moment, I am studying Digital Image and Culture. I am particularly interested in how emerging technologies are re-defining what we consider to be a 'photograph' and how it has become an integral part of our culture. 'Image matters', and the photographs we take today will define the perceptions future generations will have of us. Cameras on smart phones look backwards, to take the perfect selfie. The photographer has become the photographed. This preoccupation with self and celebrity is making us fail to see what is in front of us. Our instant generation is drowning in a sea of images, and yet where do these photographs exist? Who is responsible for them? Will they be accessible, if the plug is ever pulled on social networks, such as Facebook and Twitter?